Lubbock Power to Choose: Navigating the Deregulated Energy Market in February 2025

Lubbock’s energy landscape entered a new era in February 2025, when full deregulation took effect under the Texas Power to Choose program. Whether you’re a homeowner or business owner, here’s how to leverage competition, transparency, and green energy options in Lubbock’s evolving marketplace.


What Is Lubbock Power to Choose?

Starting February 2025:

  • LP&L’s Role: Manages infrastructure (power lines, outages) but no longer sells electricity.
  • Your Role: Choose a Retail Electricity Provider (REP) to supply power.

Key Changes:
Fixed-Rate Plans: Lock prices for 6-36 months.
Renewable Options: Solar/wind plans now widely available as of February 2025.
Cost Savings: Rates down 15-20% vs. pre-February 2025 regulated prices.


How to Compare February 2025 Electricity Plans in Lubbock

February 2025’s Top Residential Plans

ProviderPlanTermRate/kWhPerks
Chariot EnergySolarize 3636 mo.12.2¢100% solar, price matching
Frontier UtilitiesSaver Plus 1212 mo.12.9¢No hidden fees
Gexa EnergyEcoSmart 2424 mo.12.5¢Carbon offsets included

Pro Tips:

  • Lock Long-Term: 36-month plans hedge against post-February 2025 price hikes.
  • Green Energy: Chariot’s solar plans avoid fossil fuels (updated for February 2025).
  • Compare at 1000 kWh: Standardized usage for accurate February 2025 comparisons.

View All February 2025 Plans →


Business Electricity in Lubbock: February 2025 Updates

Starting February 2025, businesses must:

  1. Select an REP: Negotiate custom rates or green energy bundles.
  2. Optimize Contracts: Seek volume discounts (e.g., 15% off for 3-year agreements).
  3. Track Usage: Use LP&L’s pre-February 2025 historical data (request via support@lpandl.com).

Case Study: A Lubbock manufacturing plant saved 22% by switching to a February 2025 solar-backed plan.


LP&L’s Role in February 2025: Outages, Billing, and Support

  • Report Outages: Call 806-775-2509 or email lightsout@lpandl.com (updated February 2025 protocols).
  • Billing: Pay directly to your REP (LP&L phased out payment portals in February 2025).
  • Legacy Data: Request pre-February 2025 usage records via LP&L’s portal.

Why Deregulation Wins for Lubbock in February 2025

  • Lower Rates: Competition cut average prices to 12.2-12.9¢/kWh (vs. 15.5¢ pre-February 2025).
  • Transparency: REPs disclose all fees upfront as of February 2025.
  • Sustainability: 40% of February 2025 plans now include solar/wind options.

FAQs: Lubbock Power to Choose (February 2025)

Q: Can I still use LP&L for electricity in February 2025?
A: No—LP&L handles infrastructure only. Choose an REP.

Q: What if I miss my REP payment?
A: Your REP manages billing as of February 2025. Contact them directly.